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How MENA startups can sharpen their investment pitches

article author: NOUR EL-SHAERI Author: Sat, 2026-07-25 22: 12 RIYADH: The Middle East does not have a shortage of startups pitching for capital, but investors are still struggling to find companies with the market knowledge, traction and technological differentiation required to justify an investment, according to Hussein Attar, CEO of Tech Invest Com. Venture capital firms can receive between 2, 000 and 3, 000 pitches a year, Attar said, yet many founders approach investors before researching competitors or proving customer demand. Main category: Business & Economy Tags: MENA startups

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